An official website of the United States government
A .mil website belongs to an official U.S. Department of Defense organization in the United States.
A lock (lock ) or https:// means you’ve safely connected to the .mil website. Share sensitive information only on official, secure websites.

Home : News : Article View
NEWS | Nov. 2, 2011

Army Guard sees unexpectedly high retention rate

By Sgt. Darron Salzer National Guard Bureau

ARLINGTON, Va. - The Defense Department announced recruiting and retention numbers for the 2011 fiscal year recently, stating that the Army National Guard intentionally achieved only 95 percent of its recruiting goal in order to stay within its authorized end-strength.

Army Col. Rob Porter, chief of the Army National Guard strength directorate, said, "We missed our accessions mission last year due to better than anticipated retention and a little bit of an economy factor, but it was an intentional miss and not due to a lack of accessions."

Because of better-than-anticipated retention rates, "and a very low attrition rate, we were forced to have to cut back on our accessions in order to stay within our congressionally mandated end strength," he said.

This means that the Army National Guard has more first-time recruits wanting to join and serve, than it has slots for them to fill - and more of them want to stay in once they put on the uniform.

Porter said that 10 years ago there was a pretty even split between recruits coming into the Guard with prior military service and those without it. "Since then, you can actually see the numbers shrinking up of those coming in with prior service."

Porter said that last year alone, about 72 percent of those coming into the Army National Guard were without any prior military service - a huge difference from about 53 percent back in FY01.

"The reason for this is due to the transformation of the Army National Guard to get into the high schools," he said. "We are a community-based force with recruiters who have longevity and are active members of the community."

Porter points out that not only is the Army National Guard recruiting more Soldiers without prior service, but that the Army National Guard is recruiting a better quality Soldier.

"Historic levels of those coming into the Army National Guard are coming in with a high school degree," he said. "Also, because of our recruiting success in the non-prior service market, FY06 marked a milestone where those members with less than eight years exceeded the number of those with greater than 8 years of service.

There are several reasons, according to Porter, for such great recruiting and retention numbers within the Army National Guard.

"One, there was a huge patriotic call in 2001 after Sept. 11," he said. "Programs over the years such as bonuses, student loan repayment, tuition assistance and just plain marketing have also contributed to our numbers."

When it comes to marketing and getting the Army National Guard out there as a brand, Porter said there has been a strong focus on motor sports to get the Guard name out there. "We've also placed an emphasis on social media," he said.

"Recently we hit one-million Facebook fans, and we can attribute our success with our success in social media - getting the word out and getting the Guard story out. It's not about throwing the Army National Guard on a pizza box, a race car or an internet," he said. "It's about educating the public and raising brand awareness."

When it comes to retention, Porter said the biggest factors are leadership and meaningful training. "These are huge factors when someone is deciding whether or not to continue their commitment. Sure, we've lost a few because of current [operational] tempos, but those Soldiers that are in want to serve."

Service in a world-class organization and the chance to be part of something bigger than yourself is the current Army National Guard message said Porter. "This is a shift from years past where it was 'join the Guard, pay for college or join the Guard for a big bonus,'" he said. "So far there have been no hiccups with regards to accessions and this new message."

Porter said that message is not only drawing recruits to the Army National Guard, but it is also something that is keeping Soldiers already in the Army National Guard in the rank and file.

"This message of commitment is exactly what the recruiters are selling," he said. "Sure, the economy has affected our retention and accessions somewhat, but it's that opportunity to be a part of something bigger that is bringing Soldiers in and keeping them in."

"The Guard today is not your father's Army National Guard," he said. "It is a ready, younger force willing and capable of handling local, state and national missions."

For the future, Porter said he hopes to see the Army National Guard continue to meet its end-strength, recruit quality Soldiers above the goals set forth by the Office of the Secretary of Defense, continue to fill critical job skills positions and continue to retain Soldiers within the Army National Guard at better-than-anticipated numbers.

 

 

Related Articles
The Republic of Zambia's Brig. Gen. Choonga Mutandalike speaks to senior leaders from the North Carolina National Guard, representatives from the Republics of Moldova, Botswana, Malawi, and Zambia at a hurricane response symposium in Raleigh, N.C. April 22, 2025. The symposium was part of a six-day event hosted by the National Guard’s State Partnership program, reviewing and sharing lessons learned from Hurricane Helene.
North Carolina Guard Welcomes SPP Partners to Hurricane Response Exercise
By Lt. Col. Ellis Parks, | April 25, 2025
RALEIGH, N.C. – Senior leaders from the North Carolina National Guard are hosting representatives from Moldova, Botswana, Malawi and Zambia this week for a hurricane response exercise. The six-day event, from April 21-26 in...

A HH-60M Black Hawk, assigned to Wyoming Army Aviation Support Facility, releases water during an interagency bucket drop training at Camp Guernsey, Wyoming, on April 16, 2025. The training brought together Wyoming Aviation crews and partners including Wyoming State Forestry, Camp Guernsey Fire Department, Cheyenne Fire Rescue’s Wildland Team, Glendo Volunteer Fire & Rescue, Albany County Volunteer Fire Department, Yoder Volunteer Fire Department, Guernsey Rural Fire District, and the Platte County Fire Warden. The exercise was designed to sharpen skills like water bucket deployment, aerial coordination, and ground-to-air communications.
Wyoming Guard Aviators Sharpen Wildfire Response Skills in Training
By Staff Sgt. Cesar Rivas, | April 25, 2025
CAMP GUERNSEY, Wyo. – Wyoming Army National Guard aviators, in coordination with local and state firefighting agencies, conducted annual interagency bucket drop training April 16 at Camp Guernsey Joint Training Center,...

Tech. Sgt. Franklin Angel, 105th Airlift Wing production recruiter, poses for a photo with his two Blue Suit Awards at Stewart Air National Guard Base, New York, April 22, 2025. The Blue Suit Award recognizes the 14 top-performing recruiters from around the world, including those in active duty, the Air National Guard, and the Air Force Reserve.
Meet the New York Air National Guard’s Record-Setting Recruiter
By Senior Airman Sarah Post, | April 23, 2025
STEWART AIR NATIONAL GUARD BASE, N.Y. – One recruiter at the New York Air National Guard’s 105th Airlift Wing is standing out from his peers, having recruited more Airmen in 2024 than any other recruiter in the Air Force and...